Amazon & Flipkart September Sale 2025: Great Indian Festival Full Details
As the festive season kicks off, Amazon and Flipkart are back with their most awaited annual events — Amazon Great Indian Festival and Flipkart Big Billion Days Sale. These mega sales mark the beginning of heavy discounts, exclusive product launches, and unbeatable offers across categories like smartphones, electronics, fashion, home appliances, and more.
Here’s everything you need to know about the September 2025 sales on Amazon and Flipkart.
🗓️ Sale Start Dates
- Amazon Great Indian Festival Sale 2025: Expected to start September 28, 2025 (Prime members may get 24-hour early access)
- Flipkart Big Billion Days Sale 2025: Expected to begin September 27, 2025
Note: These dates are based on past trends and early announcements and may be updated closer to the launch.
📱 Top Offers on Smartphones
🔸 Amazon Great Indian Festival:
- Up to 40% off on top brands like Samsung, OnePlus, Xiaomi, iQOO, and Apple
- Exchange offers + No-cost EMI options
- Exclusive early deals for Prime members
🔹 Flipkart Big Billion Days:
- Massive discounts on Realme, POCO, Infinix, Vivo, and Motorola
- Mobile protection plans starting at ₹1
- Early access to limited-time deals through Flipkart Plus
💻 Electronics & Appliances
- Amazon:
- Up to 75% off on laptops, headphones, smartwatches & tablets
- Alexa & Echo devices at lowest-ever prices
- Discounts on smart TVs, refrigerators, and washing machines
- Flipkart:
- Up to 80% off on smart TVs, kitchen appliances & gaming consoles
- Exchange bonus on old devices
- Great offers on home & kitchen brands like Philips, Prestige, and Whirlpool
👚 Fashion & Lifestyle
- Flat 50–80% off on clothing, footwear, and accessories for men, women, and kids
- Additional savings through bundled offers and bank discounts
- Brands like Adidas, Puma, Levi’s, Allen Solly, and BIBA on huge markdowns
🏠 Home Essentials & Furniture
- Up to 70% off on furniture and home decor
- Combo deals on mattresses, beds, sofas, and kitchen essentials
- EMI options available on high-ticket items
💳 Bank Offers & Payment Discounts
- Amazon: 10% Instant Discount with SBI Credit/Debit Cards and EMI transactions
- Flipkart: 10% Instant Discount on ICICI, Axis Bank, and Kotak Bank Cards
- Pay via UPI, Amazon Pay, or Flipkart Pay Later for additional cashback or coins
🚀 Special Features & Shopping Tips
- Lightning Deals: Time-bound, limited-stock offers — check every hour!
- Early Access: Prime (Amazon) and Plus (Flipkart) members get deals before everyone else
- Wishlisting: Add products to your wishlist early to track price drops
- Exchange Offers: Trade in old phones, appliances, and electronics for extra discounts
📦 Delivery & Return Policies
- Fast delivery available in select cities — Same Day or Next Day Delivery
- Easy return and replacement policies, especially on electronics and fashion
- Check for open box delivery options for high-value items
🛍️ Why You Shouldn’t Miss These Sales
The Amazon Great Indian Festival and Flipkart Big Billion Days are not just sales — they are the biggest online shopping carnivals in India. Whether you’re planning to upgrade your phone, renovate your home, or refresh your wardrobe, September 2025 is the best time to shop smart and save big.
Amazon Ultimate Brand Sale – September 2025 (Key Details)
- Sale Dates: September 1 to 6, 2025, exclusively focusing on the fashion and lifestyle segment—think apparel, footwear, accessories, and more.
- Discounts & Categories:
- Flat discounts—up to 70% off on a wide range of items including men’s and women’s clothing, shoes (sneakers, boots, loafers), and accessories such as watches, wallets, sunglasses, and jewelry.
- Core Highlights:
- Ideal mid-year opportunity to revamp your wardrobe or grab fashion-forward items at big markdowns.
- No confirmed details on bank or Prime member-specific offers at the moment—these may vary or get announced closer to the event.
Quick Comparison with Other September Sales
- Weekly Sale (Amazon Ongoing Weekly Sale): Runs September 2 – 12, offering general category discounts up to 55%.
- Happy Savings Day Sale: Scheduled for September 8 – 14, with up to 75% off across diverse categories like electronics, fashion, appliances—with possible Prime-exclusive deals.
- Amazon Great Indian Festival Sale: Major festive sale starting September 27 (to early October), featuring steep discounts across major categories beyond just fashion.
Summary Table – Amazon’s September Sales at a Glance
| Sale Name | Dates (2025) | Focus Area | Discount Highlights |
|---|---|---|---|
| Ultimate Brand Sale | Sept 1–6 | Fashion & Lifestyle | Up to 70% off |
| Ongoing Weekly Sale | Sept 2–12 | General Categories (broad) | Up to 55% off |
| Happy Savings Day Sale | Sept 8–14 | Mixed categories | Up to 75% off |
| Great Indian Festival Sale | Sept 27–Early Oct | Wide range (festive mega-sale) | Very steep discounts |
Why It Stands Out
The Ultimate Brand Sale serves as a fashion-focused kickoff to Amazon’s festive season. It’s your chance to get premium apparel and accessories at significant discounts ahead of broader, more generalized sales later in the month.
Amazon Ongoing Weekly Sale – September 2025 (In-Depth)
Sale Duration
- Runs from September 2 to September 12, 2025.
Key Offer Categories & Discounts
- Up to 55% off on a variety of everyday essentials and lifestyle products, including:
- Home appliances and kitchen tools
- Fashion items and accessories
- Unique kitchen finds, especially Amazon-branded products—some marked at 50% off
- Automotive essentials available at discounts up to 60%.
- Additional highlight deals:
- Headphones priced from ₹149
- Home furnishing specials, with significant discounts, including options from women-led businesses—up to 60% off.
Why This Sale Matters
- Designed as the perfect early-month opportunity, the Weekly Sale helps shoppers upgrade household essentials before festive pressures begin.
- It includes diverse categories at strong discounts—especially useful for anyone looking to refresh appliances, audio gear, or automotive items.
- Products like affordable headphones and standout home furnishings offer exceptional value for shoppers who act early.
Quick Snapshot
| Feature | Details |
|---|---|
| Sale Period | September 2 – 12, 2025 |
| Deal Scope | Home, kitchen, fashion, auto |
| Discount Range | Up to 55% generally; auto up to 60% |
| Highlighted Offers | Headphones from ₹149; Amazon brand & women-led home décor |
| Why Shop Now? | Early deals before larger festive sales kick in |
Amazon Happy Savings Day Sale – September 2025: Full Details
Sale Duration
The Happy Savings Day Sale is set to run from September 8 to September 14, 2025.
What to Expect
- Wide Discounts Across Categories: Expect up to 75% off on a diverse range of products, spanning fashion, electronics, home appliances, and more.
- Selective categories like smartphones, laptops, TVs, and daily essentials may enjoy discounts as high as 80%, especially during flash deals.
Member & Payment Perks
- Prime Member Advantages: Early or exclusive access to limited-time deals.
- Bank & Cashback Benefits: Additional discounts or cashback offers may be available on select bank transactions—common themes in Amazon’s sale structure, though specifics aren’t confirmed yet for 2025.
Why Shoppers Shouldn’t Miss It
- Mid-September Sweet Spot: Positioned between the Ongoing Weekly Sale and the mega Great Indian Festival Sale, this event provides a prime opportunity to shop early-season deals before the festive frenzy.
- Broader Category Access: Unlike the Ultimate Brand Sale (focused on fashion), this sale spans essential electronics, home goods, and more.
- Limited-Time Flash Offers: With popular categories deeply discounted, acting fast can yield significant savings.
Quick Overview Table
| Feature | Details |
|---|---|
| Sale Period | September 8 – 14, 2025 |
| Discount Levels | Up to 75%, with potential for 80% off |
| Categories Covered | Fashion, electronics, appliances, etc. |
| Member Benefits | Prime access, possible bank offers |
| Best For | Early festive-season shopping across categories |
Amazon: September 2025 Highlights
Special Curated Deals
Amazon often promotes Sunday Bazaar Deals, offering curated selections of home décor and tech accessories at up to 80% off, with products starting as low as ₹149 or ₹99. These flash-style deals are perfect for quick, high-value finds in home and lifestyle categories.
Baby Products
In September, Amazon runs its Baby Sale, featuring big discounts—up to 67% off—on essentials like car seats, strollers, sleepers, bedside bassinets, bibs, and crib accessories. It’s a great time for parents to shop expert-recommended, highly rated gear at reduced prices.
Electronics, Beauty & General Products
- Everyday essentials & beauty: Expect discounts of up to 50–60% on daily staples, grooming items, and beauty products from trusted brands like Lakmé, Pond’s, Nivea, and Aveeno.
- Books, toys & games: Discounts range from 65–75% on bestselling books, LEGO, PlayStation, and more.
- Sunday flash bargains: Tech accessories and home décor featured during Sunday deals may qualify as general bargains across categories.
Flipkart: September 2025 Highlights
Special Curated Deals & General Offers
- Budget Dhamaka Sale (Sep 14–15): A fashion-forward two-day event spotlighting clothing, footwear, accessories, and jewelry with up to 80% off, plus instant cashback (e.g., ₹50 off via Paytm on ₹500+) and deep discounts on big brands.
- Super Saver Days: A value-focused sale for everyday essentials, with especially favorable EMI options for eligible shoppers.
Baby Products
- Big Billion Days Sale (Sep 27 – Oct 5/6): Flipkart will include bundled deals on baby essentials like strollers, carriers, walkers, and high chairs—positioned as excellent pre-festive season deals.
Electronics & Beauty
- Big Billion Days also brings heavy electronics and gadget discounts: up to 70% off mobiles, 80% off accessories, 80% off laptops & desktops, 80% off smart wearables, up to 80% off audio gear, and 65% off TVs.
- Beauty & General: Beauty, toys, food items may start at just ₹49, offering ultra-budget-friendly options across those categories.
Quick Comparison Table
| Platform | Date(s) | Category | Highlight Offers & Discounts |
|---|---|---|---|
| Amazon | Ongoing Sunday Bazaar & Baby Sale | Home décor & accessories | Curated deals: up to 80% off; tech accessories from ₹99–₹149 |
| Baby Products | Up to 67% off on high chairs, strollers, sleepers, and more | ||
| Beauty & Essentials | Up to 60% off on daily essentials; up to 75% off books, toys, games | ||
| Flipkart | Sep 14–15 | Budget Dhamaka Sale | Up to 80% off on fashion; brand discounts; cashback via Paytm |
| Sep 27–Oct 5/6 | Baby Products | Exclusive baby gear deals during Big Billion Days | |
| Sep 27–Oct 5/6 | Electronics & Beauty | Electronics up to 80% off; beauty items starting at ₹49 |
Why These Matter
- Amazon’s curated Sunday and Baby-focused deals deliver high value on essentials, gadgets, and parenting needs.
- Flipkart’s Budget Dhamaka kicks off with fashion discounts and payment perks.
- The Big Billion Days sale is Flipkart’s big-ticket, multi-category extravaganza—covering everything from baby gear to high-ticket electronics with steep markdowns.
Would you like a blog-style intro, promotional teaser, or comparison snippet between these curated deals and festive mega sales?
Flipkart Big Billion Days Sale 2025: Full Scoop
Start Date & Access Details
- The main sale begins on September 23, 2025. Flipkart Plus and Black members enjoy 24-hour early access, starting on September 22.
- Prior to that, Early Bird Deals kick off from September 8, offering preliminary discounts on electronics—again accessible first to Plus/Black members.
Offers & Brand Partnerships
- Bank Offers: Additional 10% instant discounts are available for purchases made with Axis Bank and ICICI Bank cards.
- Double Discounts: Larger-ticket electronics and appliances are likely to see combined benefits from both price cuts and bank offers.
- Other Collaborations: Partnerships may include promotions via Paytm cashback and other value-add programs.
Product Highlights & New Launches
- Smartphones: Expect deep discounts on flagship phones like Samsung Galaxy S24, Galaxy S24 FE, iPhone 16, and Motorola Edge 60 Fusion.
- Wearables & Gadgets: Major deals on smartwatches, earbuds, and audio gear—anticipate “steal deals” and “rush hour” sales.
- Exclusive Launches: Samsung’s S24 2025 edition (with Snapdragon chipset) is expected to debut during the sale, likely in partnership with Flipkart.
Laptop Discounts: Featured Deals
- Acer Aspire 7 (10th Gen i5, 8 GB/512 GB SSD): Discounted to ₹52,990 (down from ₹89,999)—up to 41% off. Bonus: Axis Bank card users can get up to 5% additional cashback.
- HP Pavilion Gaming (Ryzen 7, 144 Hz display): Available at ~₹76,990, down from ₹93,565—about 17% off, plus similar Axis Bank cashback.
- General Trend: Look out for budget laptops, gaming models, and Intel-powered options with steep markdowns across categories.
Quick Summary Table
| Element | Details |
|---|---|
| Sale Start | Sept 23, 2025 (Early access from Sept 22 for Plus/Black members) |
| Early Deals | From Sept 8 (electronics-focused offers for members) |
| Bank Offers | 10% instant discount on Axis & ICICI cards; extra savings on laptops |
| Smartphone Deals | Galaxy S24 / S24 FE, iPhone 16, Motorola Edge 60 Fusion |
| Wearables & Tech | Smartwatches, earbuds, “rush hour” and “steal” deals |
| Laptop Highlights | Acer Aspire 7 (~41% off), HP Pavilion Gaming (~17% off + cashback) |
| New Launches | Samsung S24 (Snapdragon variant) debut |
Why Flipkart Big Billion Days Stands Out:
It’s not just a sale—it’s a full-on shopping spectacle. Early access perks, aggressive bank tie-ups, blockbuster smartphone offers, new device launches, and solid laptop deals make this one of the year’s most anticipated e-commerce events.
Additional Sale Phases & Leaks – September 2025
Flipkart: Big Billion Days – Phased Rollout Hints
- Earlier Start Rumors: Some insider leaks and speculative sources suggest the Flipkart Big Billion Days (BBD) may begin as early as September 15, possibly with exclusive early access for Plus/Black members starting at midnight, followed by general access later the same day.
- Official Start Date: Flipkart officially confirmed the main sale kicks off on September 23, with Plus and Black members gaining access a day earlier.
- Possible Duration: Speculative timelines indicate the sale could run from September 23 to October 3, offering a window-long discount spree.
- Conflicting Forecasts: Some calendars place the BBD from September 27 to October 5/6, including member early access beginning the day before.
- Emerging Timeline Summary:
- Potential Early Phase: From mid‑September (~15th) for members
- Official Phase: Starts Sept 23 for everyone
- Ends: Varies—ranges up to October 5/6 depending on source
Amazon: Additional Phases & Overlap with Great Indian Festival (GIF)
- Confirmed Launch: Amazon’s Great Indian Festival officially starts on September 23, with Prime members receiving early access beginning September 22.
- Expected Duration: Some trackers suggest the GIF sale may extend well into late October, potentially concluding around October 29.
- Overlap with Flipkart: Both Amazon and Flipkart kicking off their major sales on the same day intensifies festivities and shopping competition.
Side-by-Side: Sale Phases & Leaks Snapshot
| Platform | Early Phase (Members) | Official Start | Possible End |
|---|---|---|---|
| Flipkart (BBD) | Around Sept 15 (leak) | Sept 23 | Oct 3 or Oct 6 (leaked range) |
| Amazon (GIF) | Sept 22 (for Prime users) | Sept 23 | Late Oct (around Oct 29) |
What This Means for Shoppers & Content Creators
Extended GIF Duration: If Amazon’s sale stretches into late October, that offers a prolonged window to catch post-festive deals or highlight lingering markdowns.
Strategic Planning Potential: If the mid‑September early access rumors hold true, savvy shoppers and deal-hunters with memberships should prepare their wishlists and payment options well in advance.
Shared Launch Day Advantage: With both Amazon and Flipkart launching on September 23, this period marks the most intense part of festive shopping—ideal for comparative content, dual-platform deal showcases, or countdown articles.
📌 FAQ – Amazon & Flipkart September Sale 2025
1. When do the Amazon and Flipkart sales start in September 2025?
Amazon Great Indian Festival (GIF) starts on September 23, 2025.
Flipkart Big Billion Days (BBD) also starts on September 23, 2025.
Early Access:
Amazon Prime members: September 22
Flipkart Plus & Black members: September 22
2. Will there be early sale phases before September 23?
Yes. There are rumored early phases:
Flipkart may begin limited early access deals from September 15, mainly for members (leaked).
Amazon typically has “Countdown to GIF” deals starting a week early.
3. Which categories will get the biggest discounts?
Both Amazon and Flipkart are offering huge discounts in these categories:
Mobiles & Electronics – Up to 80% off
Laptops & Gadgets – Up to 50% off, with extra bank discounts
Home & Kitchen – Up to 70% off
Fashion & Footwear – Up to 80% off
Beauty & Personal Care – Starting at ₹49
4. Are there any bank offers?
Yes. Both platforms have partnered with banks for instant discounts:
Flipkart: 10% off with Axis Bank and ICICI Bank
Amazon: 10% off with SBI Credit/Debit Cards
5. Are new devices launching during the sales?
Yes. Multiple exclusive launches are expected:
Samsung Galaxy S24 & S24 FE
iPhone 16 lineup
New smartwatches, earbuds, laptops, and smart home gadgets
6. Can I return products bought during the sale?
Yes. Normal return and replacement policies apply, though some flash deals or limited-time offers may have specific terms. Always check the return policy at checkout.
7. Are the same deals available on both apps and websites?
Mostly, yes. However:
Some app-exclusive lightning deals may launch on the mobile apps only.
Shopping on the app might unlock extra coupons or gamified rewards.
8. Can I combine multiple offers (bank + product discount)?
Yes. In most cases:
You can stack sale price + bank offer + additional coupon.
Watch for “combo deals” or exchange offers for even more savings.
9. How long will the sales last?
Flipkart BBD is expected to last until October 3–6 (dates vary by source).
Amazon GIF may extend till October 29, especially with tiered phase rollouts.
10. What’s the best way to prepare for the sale?
Wishlist your items in advance.
Keep your bank cards ready.
Download the Flipkart & Amazon apps for real-time alerts.
Join Flipkart Plus or Amazon Prime for early access and bonus deals.
Conclusion
The Amazon Great Indian Festival and Flipkart Big Billion Days Sale 2025 promise to be the biggest shopping events of the year, packed with unbeatable discounts, exciting new launches, and exclusive offers across a wide range of categories. With early access phases, bank discounts, and extended sale periods, shoppers have plenty of opportunities to snag their favorite products at incredible prices.
To make the most of these sales, it’s important to plan ahead—set your wishlists, keep an eye on early bird deals, and leverage memberships like Amazon Prime and Flipkart Plus for early access. Whether you’re hunting for the latest smartphones, laptops, or everyday essentials, this September is the perfect time to save big.
Stay tuned, stay prepared, and happy shopping!